Promotional and marketing campaigns

"LoanMe – borrow your dreams come true” – LoanMe introduces new commercial for its brand under this slogan.

woman, LoanMe, Christmas

The first spot made in accordance with the assumptions of the new communication is the LoanMe holiday commercial broadcast on most television stations and on the Internet. The main slogan of the Christmas spot, designed to emphasize the momentous mood of the upcoming Christmas holidays, is "LoanMe – Best Christmas Borrowing".

The concept on which all communication is based has been embedded in the present potential client of the LoanMe brand, but also refers to the childhood of that client.

- Our guiding idea was to refer to one of the strongest stimuli, namely memories of childhood and youth. We realized that most of us have strong feelings and emotions associated with this period – full of dreams and plans, but also a sense of security and peace. In this way, we want LoanMe to be perceived – as a company enabling the realization of dreams, whether those from childhood or those more grown-up. LoanMe moves with the times, constantly developing as a company from the FinTech sector. However, the company does not neglect strong foundations of professional call center service and direct contact with the client – says Edyta Olędzka, Deputy Marketing Director at LoanMe and originator of the campaign.

So what can we see in LoanMe’s holiday spot?

The spot begins with a nostalgic Christmas Eve evening scene in one of the Polish houses in the 1980s. The whole family celebrates Christmas time. Father and son play with trains, mother watches the family with tenderness, while the daughter hangs her favorite ornament on the Christmas tree. In the next shot we see the same ornament, but already hung on another, much more modern tree, and next to it stands a woman who looks at the ornament warmly. It is correct to guess that the woman is the same girl from the 80s. She wants to realize her dream of organizing just as beautiful a Christmas for her family as she remembers from childhood. She calls LoanMe for this purpose. The spot highlights the advantages of the offer, which are the maximum amount of the first loan up to PLN 6,000 and the possibility of repayment without additional costs.

The next spot with new communication will already be broadcast in January 2020. Meanwhile, "Best Christmas Borrowing" from LoanMe.

Company life

Charity auction at LoanMe – an interview with the employees of the Center for Day Stay and Social Rehabilitation of People with Disabilities

By organizing charity campaigns, we are able to understand their primary role. Helping others should be a natural part of human life. However, focusing only on people who are usually overlooked in society – confirms the belief that it makes sense. So what do the employees of one of Warsaw’s financial institutions and participants of the Center for Day Stay and Social Rehabilitation of People with Disabilities have in common? Common values like caring for other people.

Company life

#LoanMeDlaAustralii (#LoanMe for Australia) – we are supporting a collection organized by firefighters!

Australia has been fighting wildfires for over three months. So far, the fire has consumed 10,300,000 ha, destroyed 2,000 homes and killed 28 people and 500,000,000 animals! According to the media, 1/3 of the koala population has died in flames. We remind you that they are under protection. Many people and organizations around the world have started supporting and collecting funds for victims in Australia.

Other information

LoanMe is paying off the loans of its clients for the third time

On December 6th, 2019, a contest organized by LoanMe entitled "A Christmas Tale" was launched. The competition is directed to the company's clients. To participate, you need to tell how the loan contributed to fulfilling dreams. The three most interesting stories will be rewarded with a partial write-off!

Promotional and marketing campaigns

"Prorider Tour" – Gerry Blynberg races especially for Maciek!

The "Prorider Tour" is a cyclical and exclusive car event in France. The event has been organized for 3 years, and participants have to travel as much as 1,000 km! During this year's edition, the organizers had a noble goal – the fight for funding physical therapy of a young athlete from Poland.

Promotional and marketing campaigns

LoanMe plays #DoJednejBramkizMaćkiem (#To one goal with Maciek)!

Maciek Koziorowski is a 24-year-old athlete. As a result of a car accident, his brain was seriously injured and he fell into a coma. Maciek needs intensive physical therapy. His family and close friends are doing everything in their powers to help him fight for recovery. This is how the #DoJednejBramkizMaćkiem (#To one goal with Maciek) initiative was created.

Company life

LoanMe is again supporting the Dog Angel Asylum Foundation

Three years ago, together with Joanna Krupa, we organized the first edition of the "Become a Dog Angel" charity banquet. During this event, many Polish celebrities appeared on the red carpet to support the Dog Angel Asylum Foundation. Our volunteers from the "Action-Reaction" team again visited the shelter. This time they went on a walk with their lonely four-legged friends.

Promotional and marketing campaigns

Summer Amber Festival 2019 Finale – LoanMe is the main sponsor of the event

The next edition of the hottest summer event – Summer Amber Festival 2019 – has gone down in history! Seaside concerts in the rhythm of pop music took place successively in Krynica Morska (11/07), Jantar (12-13/07), Jastarnia (24/07), Łeba (27/07) and in Ustka (10/08). LoanMe – for the second time – was the main sponsor of the event.

Promotional and marketing campaigns

Summer Amber Festival in Łeba turned out to be another success!

Behind us is the latest installment of this year's hottest summer festival – Summer Amber Festival 2019! This time – in the rhythm of dance music – we visited sunny Łeba! The event was initiated with the performance of an unusual trio – Projekt HUBAS band!

Promotional and marketing campaigns

The grand opening of Summer Amber Festival 2019 is behind us!

Summer Amber Festival 2019 is another edition of seaside concerts in the rhythm of dance music. The grand opening of this wonderful event is behind us! We have already visited the first sunny cities of Krynica Morska (11/07/2019) and Jantar (12-13/07/2019). Thank you for a great party!

Promotional and marketing campaigns

The third edition of the Summer Amber Festival 2019 has gone down in history!

On Wednesday, July 24th, the fishing port of Jastarnia resounded with disco & dance music. The third edition of the Summer Amber Festival took place there. The party began with a performance from the young band "Project HUBAS", which attracted crowds below the stage with the sounds of guitars.

Company life

LoanMe at the press conference of the nationwide program “Company of the Year 2019”!

"Company of the Year" is a nationwide program organized by the Central National Certification Bureau for the past 17 years. This title confirms the reliability and quality of products and services offered. The winners are selected by an independent commission composed of representatives of the National Certification, for which the priority is the good of clients.